1.1.2 - Brief on the Project Proposal: what the project entails
1.2 - Brief on the Applicant
1.2.1 - Legal Status
1.2.2 - The Directors / promoters – personal details, Qualifications, experience
1.2.3 - Statutory Obligations/Corporate Governance Practices (operating license / registration compliance, PAYE, NSSF, NEMA where applicable and any other)
1.3 - Past Financial Performance
2.0 Market Analysis
2.1 - The Product(s)/Services and Product /Service Description
2.1.2 - Future Products if any
2.2 - Industry Analysis
2.3 - Demand Analysis
2.4 - The Prices
2.5 - Competition –analysis and comparison
2.6 - Marketing/Sales and Distribution programs / strategies